John Hardy is one of the first companies to have a corporate response to global warming, and the very first company to commit to offsetting the carbon emissions associated with its advertising through internationally certified carbon credits. Further, John Hardy is also championing a pilot project to plant bamboos and reforest Nusa Penida, a small island off the coast of Bali where our workshop is located. In addition to sequestering carbon dioxide, the project will also deliver many additional benefits:  Local families will be provided with bamboo seedlings and training in sustainable cultivation of bamboo and other hardwoods that will in the future yield positive ecological and local economic returns, and the reforested area will provide a habitat for the endangered Bali starling songbird (Leucopsar rothschildi).
Many of John Hardy’s customers asked how they could get involved and plant bamboo as well.

  

The company responded by creating a limited edition sterling silver John Hardy Bamboo Collection available exclusively through its website www.sustainableadvertising.org. For each piece of jewelry purchased from this unique hand-crafted collection, John Hardy will plant a certain amount of bamboo seedlings on Nusa Penida. The number of seedlings planted depends on the style of jewelry, with ranging between four and twenty-six seedlings. Please scroll down for details on the collection and the seedlings each piece plants.

Each piece of jewelry is engraved with the number of bamboos actually planted.  The two largest cuffs also have a special grill on the back – one of the hallmarks of John Hardy’s jewelry – that depicts both the bamboo theme and the Bali starling.  When consumers look at the back of their jewelry, they will always be reminded of many bamboos they helped to plant.

 

By wearing bamboo, consumers help plant bamboo, and declare their commitment to both style and sustainability.  The suggested retail price for pieces in the collection ranges from $150 to $850.

The planting of each bamboo seedling requires direct (the seedling) and indirect costs (labor, access to water, soil conditioners, and transport from the nursery to field sites). These costs are the combined equivalent of US $3.00 per seedling. Your purchase of an exquisite piece of hand-crafted jewelry from this collection proudly declares your commitment to a beauty and style that is environmentally and socially responsible. Help us to reforest Nusa Penida, fight global warming, and protect our environment: Wear bamboo, plant bamboo.

 
Bamboo Silver Bangle
Size: M
$495

This bracelet planted 8 bamboos
on Nusa Penida island
Bamboo Silver Slim Station Bracelet
Size : M
$250

This bracelet planted 8 bamboos
on Nusa Penida island
Bamboo Silver Singular Slim Bangle
$150

This bangle planted 3 bamboos
on Nusa Penida island
 
Bamboo Silver Slim Bangle (Set of 3)
$350
4
4

These bangles planted 9 bamboos
on Nusa Penida island
Bamboo Silver Wide Kick Cuff
$850

This bracelet planted 26 bamboos
on Nusa Penida island
Bamboo Silver Narrow Kick Cuff
$695

This bracelet planted 20 bamboos
on Nusa Penida island
 
Bamboo Silver Small Hoop Earring
$175
eb5381

These earrings planted 5 bamboos
on Nusa Penida island
Bamboo Silver Big Hoop Earring
$250

This keyring planted 7 bamboos
on Nusa Penida island
Bamboo Silver Valet Keyring
$395
4
4

This keyring planted 9 bamboos
on Nusa Penida island
 
 
Bamboo Silver Rectangular Cuff Links
$250

These cufflinks planted 6 bamboos
on Nusa Penida island
 

 

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